MSP Business Growth Marketplace launches free expert matching for MSPs

The MSP Business Growth Marketplace launched July 15, 2026, as a vendor-neutral platform that connects MSPs with vetted experts matched by revenue stage and business maturity. The free marketplace is designed to help MSPs find help across eight core operational areas without sorting through a traditional vendor directory.

Why it matters: - MSPs now have a single place to find expert help matched to their revenue range and growth stage. - The marketplace is designed to reduce the time MSP owners spend searching across disconnected vendors and advisors. - The platform is free for MSPs and requires no sign-up to browse.

What happened: - The MSP Business Growth Marketplace launched on July 15, 2026, as a vendor-neutral platform for Managed Service Providers. - The marketplace connects MSPs with vetted, stage-aligned experts across eight Key Operational Focus Areas. - MSPs can filter results across 11 revenue ranges, from startup through $100M and above. - The platform matches experts by business maturity and growth stage rather than by a general industry directory format. - MSPs can view expert contact details at no charge and reach out directly. - Each marketplace partner offers incentives exclusively for MSPs who find them through the marketplace.

The details: - The eight Key Operational Focus Areas are Executive & Organizational Leadership, Marketing Strategy & Demand Generation, Sales Training & Revenue Execution, Legal Structure & Risk Management, CPA Financial Strategy & Capital Alignment, Employee Development & Leadership Pipeline, Human Resources & Talent Management, and Services & Delivery. - The launch roster includes 13 vetted partners. - Named launch partners include Paychex, TechnoPlanet, Sandler Partners, and BizAdvisoryBoard. - The marketplace serves the managed services channel, including MSPs, VARs, MSSPs, SaaS companies, and capital providers. - Partners are presented to MSPs that are actively evaluating their next step and are matched to the revenue stage each partner serves best. - The marketplace is inviting associations and peer groups to join as partners so their MSP members can use a single resource across all eight focus areas. - Paul Daigle is the Sr. Managing Partner and founder of the MSP Business Growth Marketplace. - Daigle said the platform is built around the moment when MSPs are working on their business rather than in it. - Shaun Martinez, founder of ExSailIQ 360, said finding business expertise aligned to an MSP's growth stage has often been hit or miss. - Daigle has advised on more than 700 M&A transactions, manages over $1 billion in assets, and has served on 23 private and public boards. - Daigle authored the MSP Business Evaluator and Accelerator, a tool used by MSPs, private equity firms, family offices, and capital providers to evaluate MSPs for M&A, capital infusion, and exit. - The MSP Business Evaluator and Accelerator has been used more than 10,000 times. - The marketplace and its partners reach a combined audience of more than 1.8 million across the MSP, channel, and capital communities. - The marketplace is live at MSPBusinessGrowthMarketplace.com. - Vendors, consultants, associations, and media partners can learn more about partnership tiers at the same address.

Between the lines: - The launch positions the marketplace as an alternative to broad vendor directories by using revenue stage as the main sorting filter. - The focus on stage-aligned matching suggests the platform is trying to make advisor selection more practical for MSPs facing different growth and operational challenges. - The partner and audience numbers indicate the marketplace is also built as a channel distribution and lead-generation platform, not only a resource directory.

What's next: - The marketplace will likely expand partner participation as associations and peer groups evaluate joining. - MSPs can begin browsing immediately and contacting partners directly through the live platform. - Vendors, consultants, associations, and media partners can pursue partnership opportunities through the marketplace website.

The bottom line: - The MSP Business Growth Marketplace is betting that MSPs want expert help organized by business stage, not by generic category.